Right-Brain Business Plan
Yesterday as I was driving home from work, I came across an intriguing business resource in an unexpected place. My iPod. Rather than plugging in my usual Guitar-Hero-inspired playlist for after-work energizing, I decided to catch up on podcasts.
I scrolled to the latest episode of Hip Tranquil Chick. The guest was Jennifer Lee, a coach/artist/yogini who has come up with a fascinating approach to developing a business plan. The process was an organic creation that she used for her own business. Her clients were interested in what she had done, so she put together an eBook to guide others through what she calls the “creative process of envisioning your business and crafting your unique and personal business plan.” It’s immediately downloadable for $19.95.
If you’ve been avoiding analysis and numbers because they seem too constraining (or even intimidating), this might be just the thing you need to jump-start your business.


Hi Aine, thanks for your post about the Right-Brain Business Plan. How cool to think of you listening to the podcast on your iPod and getting some “surprise” inspiration about creatively approaching your business. That brightens my day.
BTW, your site is great. Very informative. Love the color/brand post!
Comment by Jenn — October 10, 2008 @ 5:30 pm
Thank you, Jenn. You brightened my day, too!
Comment by Aine — October 11, 2008 @ 9:08 am